Closed-ended question examples
- How did you hear about us? (Search engine / Friend / Social media / Event)
- Which plan are you on? (Free / Pro / Team / Business)
- How often do you use the app? (Daily / Weekly / Monthly / Less often)
- What is your role? (Founder / Manager / Specialist / Student)
Each list is mutually exclusive and covers the realistic range. That is the whole craft of a closed question.
Closed-ended questions in research
Researchers like closed questions because every respondent answers the same thing in the same terms, so results compare cleanly between groups, regions and years. Demographics, behaviour frequency and factual status are almost always closed.
The price is lost nuance. If the right answer is not on the list, the person picks the nearest wrong one, and you never find out. Pilot the question on ten people with an open version first, then turn their answers into options.
Semi-closed questions and the “Other” option
A semi-closed question is a closed list plus a way to write your own answer. Askyo has no built-in “Other” field. The working pattern is an “Other” option connected on the logic graph to a Short answer block, so only people who chose it are asked to specify.
Writing answer options that hold up
- Two to seven options. Past seven, a dropdown reads better.
- No overlaps: “1–5 employees” and “5–10” both contain 5.
- Order options logically (by size or frequency), not by your internal priority.
- If several answers can be true at once, it is a multiple choice question, not a single one.
Test the list on yourself with three imaginary respondents: a heavy user, a newcomer and someone who almost left. If any of them hesitates between two options or finds none that fits, the list needs another pass. Five minutes here saves a week of arguing about what the “Other” pile means.
When a closed question is the wrong tool
Early discovery is the classic case. If you write the options before you understand the problem, you only measure your own assumptions. Sensitive topics are another: a list of reasons for leaving a job can feel like a trap, while an optional open box gets more honest answers.
And long lists of equal-looking items (twenty cities, fifty product names) belong in a dropdown or a search field, not in a stack of tiles on a phone screen.
How to analyse single-answer results
share of option = answers for the option ÷ all answers to the question × 100%Shares add up to 100%. Cross-tabulate them with another closed question (plan by role, say) to see differences between groups.
Building it in Askyo
The One from the list block shows options as a vertical stack of tiles the respondent taps; on a phone each tile is a full-width target. You add, rename and delete options inline, or paste a whole list at once. Options keep the order you give them: there is no shuffle.
Every option can lead somewhere different on the logic graph, which is how a single-choice question becomes a branching point. In quiz mode an option can be marked correct and given points. Analytics lists options by count with the top answer highlighted.
What you can set
- the list of options